Starting out as a playlist, Rap Rotation is now a social channel for hip hop artists. During filming, Rick Ross was launching a new album, and interviewing him and Da Baby brought another layer of meaning to their music in the Rap Rotation community. Collaborating alongside the creative minds at Glare, Anthony Gargasz and Rafael Ramirez brought West in to make their visual voice and stories come to life. Of course having the legendary Rick Ross and Da Baby as the first artists up in these made the work easy--we helped craft social content for hip-hop fans and music-streamers that was insightful and inspirational.